Tag: from-which
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Global ad spend strengthens on U.S. demand: Zenith
Spending on global advertising will grow by a better-than-expected 4.4 percent this year, led by the United States, a leading forecaster said on Monday. Zenith, owned by France's Publicis , raised its global growth forecast for this year from the 4.1 percent it predicted in June, despite the uncertainty sparked by Britain's vote to leave…